The term March Madness took on a new meaning for Kansas sportsbooks during the third month of the year, with record sports betting handle.
In total, the six sportsbooks in the Sunflower State took in $206,287,094 in handle during March, knocking off January’s haul of $206,060,734 as the highest in the state’s history — to go with $9,113,472 in gaming revenue.
The state’s sports betting handle in March represented a 6.3% increase, month-over-month, from February’s $194,034,469, while Kansas’ revenue climbed 25,274% from the $35,916 the facilities raked in during the second month of the year.
Kansas’ wagering taxes increased 80,249%, month-over-month, from the $1,134 announced in the Kansas February revenue report to $911,159 in March.
The main reason for the astronomical jump in gaming revenue and taxes during March was the lack of payouts to customers, unlike February when the Kansas City Chiefs’ Super Bowl LVII victory cost Kansas sports betting apps.
Kansas Lottery Public Information Officer Cory Thone told BetKansas.com that March’s sports betting figures tell a story of how popular college basketball is in the state.
“March was a really solid month for sports betting in Kansas, thanks in large part to the NCAA basketball tournament,” Thone said. “College basketball is very popular in the Sunflower State, and players were excited to engage with their favorite teams and tournaments. We are looking forward to learning more about our players as we hit the spring and summer sport seasons.”
Kansas Sports Betting, March vs. February
BetKansas.com will provide plenty of Kansas sportsbook promotions for those wanting in on the action during the NBA and NHL playoffs.
What To Know About Kansas’ March Report
The month of March was especially kind to DraftKings Kansas Sportsbooks, which once again was the No. 1 operator by mobile handle share at $81,848,264.
Through seven months of reporting, the Boston-based operator has been the leader in handle each time, while FanDuel Sportsbook Kansas has been the second-largest operator by market share.
FanDuel Sportsbook wrapped up March with $62,487,442 in handle, far exceeding No. 3 BetMGM Kansas Sportsbook, which finished the month with $18,927,994 in wagers.
Barstool Sportsbook Kansas finished behind BetMGM, with $11,697,430 worth of wagers during the month, while Caesars Sportsbook Kansas ($14,629,755) and PointsBet Kansas ($2,229,869) rounded out the field.
Of the six mobile sportsbook operators in Kansas, DraftKings Sportsbook ($74,023,820 to $81,848,264), BetMGM ($18,927,994 to $24,130,701), Barstool Sportsbook ($10,959,670 to $11,697,430), Caesars Sportsbook ($10,199,174 to $14,629,755) and PointsBet ($1,774,358 to $2,229,869) all saw their monthly handles increase from February to March.
So far, Kansas’ March sports betting handle ranks fifth out of seven states that have reported data for the month, sandwiched between Iowa ($232.6 million) and West Virginia ($43.1 million).
Nationally, New York is the leader in the March sports betting handle race, with $1.79 billion in wagers.
Through seven months of reporting, Kansas sportsbooks have taken in $1,325,159,857 in sports betting handle.